Personalized vs. System Supported DAM

Since the foundation of the Ferag AG, 50 years ago, we always attached importance to filing technical documentation, company events and human resource happenings. Herefore we use photos, audio- and film- files.

Thanks to the good development – from a garage company to the leading supplier of complete solutions for the world’s printing industry, with more than 1500 employees worldwide - the single media documents became big object collections.

Those collections were ministered with utmost accuracy and care for more than 45 years by one single employee.

The large number of analog and digital data was administered through different search indices. In the year 2007 these one employee, “our Freddy” retired.

Reorganization of the media management

Because of the retirement we had to re-think the management of all our media assets.

New employer takes your place - help?!

Targets and Evaluation. We decided to get a DAM system and set these objectives:

Functional must have criterias:

  • Processes in all the media management must be supported
  • Administration in all established and popular formats must be possible
  • The search functions must be user friendly and efficient
  • The exchange of datas have to be supported in the best possible way

IT must-have criteria:

  • Optimal integration in the existing IT (Redhat Linux, Oracle DB)
  • No frontend client installation
  • Open interface for the integration in the existing IT architecture

Decision for celum:

After a thorough evaluation on our site, we decided to go for celum IMAGINE, because it congruently fulfilled our most important expectations.

Set-up and implementation

In January 2008 we set up the system at our headquarter in Hinwil, on our own.

After the successful implementation and the smooth establishment in the first year, we started to implement celum IMAGINE in all our departments.

In the near future we want to add all our sites and this way set up a world wide DAM system for our company.

celum solutions

Find out more about the solutions we provide.

Content & Media Management

Presentation Management

Marketing & Sales Platform

Creative Design Workflow