In no time the DAM system was established

WAGNER-Group counts on the celum Implementation partner infowerk ag. Clear challenges mastered in defined time window: Infowerk implemented celum IMAGINE.

The activity profile for the DAM system of the WAGNER-Group came along with highest needs. While looking for the right DAM system, the international paint finishing producer showed results without any compromises.

There was the need for a DAM System which can handle different target groups, channels of distribution, brands and communication channels.

They showed results also in choosing the service provider. The established duo celum & Infowerk convinced due to an exceptional portfolio, with best references.

The central need was to optimize the “searching” and minimize the production costs.

The following points had to be fulfilled:

  • Simplicity at data – management and distribution of assets
  • Central storage with access for anyone who needs
  • Fast availability via web
  • Get clear of unwanted datas
  • Tailored to suit the different needs
  • Producing datas to use more often
  • Shorter Time-to-market;
  • Enlargement of the data pool
  • Integration of databased publishing systems

At the configuration the system shows a comprehensive segmentation in internal and external, and this again in Backend, Frontend and Service portal. In the running daily business all the assets are managed via celum IMAGINE from employees of the WAGNER-Group.

The access to datas is through the extranet gateways with login page. After logging in, the user is forwarded to a target specific frontend for companies, distributors, press, agencies, and internal consumers.
 

Every target group gets a defined assortment on digital assets with the options “search/find” and “download”. Depending on what you need the asset for, by downloading you get a converted image in the optimal resolution.

The celum solution showed the strong point compared to competitors already at the evaluation stage. In the course of the project celum convinced completely. In record breaking project time, starting in the 2nd quarter 2008 and ending in the first quarter 2009, the project owners set a benchmark.

 

 

Therefore Infowerk convinced with its long years of experience and proved being an excellent Implementation Partner. From this competence customers like TriumphAdler, the German Red Cross and the CDU already benefit.

Thanks to the frictionless and in-time realization of the complex project, we can see perspectives on new projects with Infowerk as a reliable partner.

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