Sales & Marketing

When it comes to managing files in marketing & sales it is all about accuracy, getting content out there on the field and control access. So besides allowing you to manage all your files (PDF, Powerpoint, Photo, Video, Audio) in one place, connecting product information management systems and allowing you to define who within your organization is able to access and use what, celum IMAGINE will enable you to profit additionally in your day to day work. See a few examples:

The challenge – your new product is to be introduced globally – get marketing collateral out to your sales force & partners now!

A big product launch is due in the next days. As usual it took longer to get all marketing collaterals together than expected (review and approval alone took most of the time again) – so time is a critical factor. Over a year you sent hundreds of CDs or DVDs containing thousands of different files by courier services to your international partner network or sales force. Over the year you may easily spend over USD 100.000 on courier services alone.

The solution

Celum IMAGINE is a must have for multi-national organizations. It is browser based and runs on your servers or you may use hosted servers also. Pre-define availability times and protect precious content from being available too early. Provide your sales force with the right information at the right time. Use celum IMAGINE’s collections to put together targeted baskets of files for different target groups. Use pin[review to comment and approve any file online. In general with celum IMAGINE everything is done extremely user friendly and takes no-time.

The benefit

Save time when it is most scarce and save your company up to hundreds of thousands of $$$ in external costs each year. Make reviews and approvals as easy as a mouse click.

The challenge - get PowerPoint presentations under control

Your sales force is using PowerPoint as a convenient tool to present your products to your customers. Still it is hard work to provide sales-reps with the presentations they need and of course there might be dozens or hundreds of different presentations, dispersed over multiple servers in your company. And of course your mobile workers take some presentations with them on their notebooks, altering them in the way they need it for different customers, creating even more “variations”. It is an enormous task to find anything or even worse, ensure that vital information is effectively spread and adopted in such a structure. And you surely don’t want to have people running around presenting inaccurate information to potential customers.

The solution

celum IMAGINE allows you to manage PowerPoint presentations down to each single slide. Presenations are full text indexed, so you’ll find them immediately using celum IMAGINE’s search, and if you change something in a “master presentation” all users using such slides will be informed automaticall. An with smart[sync your sales reps can synchronize celum IMAGINE content to their local drive and back automatically.

The benefit

You can be sure only most recent and actual information is communicated via PowerPoint. Bring an end to the chaos around finding the right presentation. Re-use content once created as often as appropriate and save time and money.


Example Customers using celum IMAGINE in Sales & Marketing

The biggest European sports retailer
THE international beauty brand
Second largest bicycle maker in the US

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